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# You can now pre-order my new book
- URL: https://www.renehjetting.com/you-can-now-pre-order-my-new-book/
- Published: 2026-08-28T08:43:24.000Z
- Updated: 2026-08-28T08:45:29.000Z
- Author: René Hjetting

There’s something I’ve been thinking about for a long time, and which underlies pretty much everything I write about here in **The Sharp Pen.**

Almost all the marketing we self-employed people do takes place on ground we don’t own ourselves. We build a following on LinkedIn, reach on Instagram, visibility in Google’s search results and then we wake up one morning to find that the algorithm has been changed, our reach has been halved, and the customer pipeline we thought was stable is suddenly unpredictable again.

It’s not because we’ve done anything wrong. It’s because we’ve been building on rented ground.

The newsletter is the only exception. It’s the only marketing channel you fully own a direct line to the people who’ve said yes to hearing from you, without an algorithm deciding whether they get your message. That’s why I’ve spent the last year writing an entire book about it.

It’s called [***Build Your Own Profitable Newsletter***,](https://www.renehjetting.com/build-your-own-profitable-newsletter/) and it’s not about racking up subscribers just for the sake of the numbers. It’s about building a newsletter that actually generates business, honestly, patiently and in a way you can sustain for years to come.

[**Pre-orders open today**](https://www.renehjetting.com/build-your-own-profitable-newsletter/)

**Here’s the pre-order offer:**

**If you pre-order before 1 October,** you’ll receive the e-book by email when it’s published, plus a place on a live workshop where I’ll go through the book’s key points, we’ll do a couple of exercises together, and you can ask any questions you might have. The whole package costs 7$.

[Pre-order the book and secure a place on the workshop](https://www.renehjetting.com/build-your-own-profitable-newsletter/)

I look forward to showing you what’s possible when you build on land you own yourself.